For performance footwear that embodies innovation, comfort, and stylish design, few brands have caused as much a stir over the last few years as On Cloud shoes. Familiar around the world as “On,” the Swiss company has quickly grown from a niche running shoe brand to a lifestyle giant appealing to athletes, fashionistas, and wearers just looking for great shoes. In Mexico, the sales of On tenis shoes have increased exponentially, especially as shoppers in 2025 look for footwear that presents both advanced technology and all-around style.
In this article, we’ll explore the journey of On Cloud shoes, why they have become a sensation in Mexico, and what makes them stand out in the global footwear industry. We’ll also look at their advanced cushioning systems, their role in sports and lifestyle fashion, and how they align with the needs of Mexican consumers in a rapidly evolving market.
The Rise of On Cloud: From Switzerland to Mexico
Established in Zurich in 2010 by Olivier Bernhard, David Allemann, and Caspar Coppetti, On started life as a side project to develop running shoes that would feel like nothing else. CloudTec® cushioning, the hallmark feature, provided a sensation of running “on clouds” and thus the brand name On Cloud.
Within 15 years, the company has expanded exponentially with the support of professional athletes and hard-core daily users. By 2025, On tenis shoes are sold in over 60 countries, and Mexico is among the fastest-growing markets. The urban, active, and fashion-conscious population living in cities such as Mexico City, Monterrey, and Guadalajara has welcomed On Cloud as an ideal solution for contemporary lifestyles.
Why On Cloud Shoes Are a Game-Changer
Mexican consumers are getting smarter in their shoe selections, asking for shoes that offer more than appearances. On Cloud shoes are unique in that they use Swiss technology coupled with design flexibility to provide the wearer with both performance and looks in one.
Below are the key reasons why On Cloud shoes are winning hearts in Mexico:
1. CloudTec® Cushioning System
At the heart of every On Cloud model is the patented CloudTec® sole, made up of hollow pods that compress with each step, providing soft landings and explosive take-offs. Whether you’re running in Chapultepec Park or walking through the historic streets of Oaxaca, the cushioning adapts to your movement.
2. Lightweight and Breathable Materials
The shoes are crafted with high-performance mesh materials that make your feet feel cool in Mexico’s hot weather. Their light weight makes them perfect for athletes as well as professionals who never stop moving.
3. Versatility for Sports and Lifestyle
Compared to classic running shoes, On Cloud models adapt easily from the track to the workplace. This dual purpose serves well in Mexico, where individuals tend to want footwear that accommodates athletic use as well as fashion appeal.
4. Commitment to Sustainability
By 2025, sustainability ranks high on the list for world consumers, and Mexico is no different. On has made a significant investment in recycled materials and environmentally friendly manufacturing processes, making it an attractive choice for green-conscious shoppers.
Trendy Models of On Cloud Shoes in Mexico
Mexican consumers are most interested in models that are stylish, comfortable, and performance-oriented. Below are the top On cloud shoes that are most sought after in 2025:
On Cloud 5
Perhaps one of the most timeless models, the On Cloud 5 is renowned for its slip-on comfort, lightweight feel, and being versatile. Ideal for wearing every day, it is a favorite among young working professionals and university students in Mexico.
On Cloudswift
Designed for city running, the Cloudswift navigates tough concrete roads effortlessly. It has been well-received by Mexican City runners, where pavement is the norm of the running culture.
On Cloud X 3
As a hybrid, the Cloud X 3 is designed for compound workouts, from the gym to HIIT training. Mexican fitness trainers love its toughness and streamlined design.
On Cloudmonster
Released to offer additional cushioning, the Cloudmonster has been a success among distance runners. Its striking colorway also attracts streetwear fans in Monterrey and Guadalajara.
On Cloudboom Echo
For serious competition runners, this top-of-the-line shoe incorporates carbon fiber technology. It’s becoming more popular in Mexico’s marathon scene, including classic events such as the Maratón de la Ciudad de México.
On Cloud and Fashion: A Lifestyle Statement
Although On began life as a performance brand, it has also become a staple of the fashion world. In 2025, On tenis shoes will be as common at high-fashion boutiques in Polanco as they are in sport stores. With their clean-cut looks and versatile colors, they have become a part of casual and semi-formal wardrobes.
Mexican celebrities and influencers have contributed immensely to the brand’s popularity. Instagram and TikTok are swamped with fashion tips with On Cloud shoes worn with jeans, dresses, and even business clothes.
The Mexican Market: Why On Cloud Is Flourishing
Mexico is one of the most vibrant footwear markets in Latin America, and On Cloud is flourishing here for a number of reasons:
Active Urban Lifestyle: Mexico City and Monterrey are experiencing a boom in running, cycling, and fitness culture. On Cloud shoes are a perfect fit for this active lifestyle.
Middle and Upper Class Growth: Increased disposable income translates into more consumers spending on top-of-the-line footwear that combines performance and prestige.
Fashion-Oriented Attitude: Mexicans are fashion-oriented and look for global brands that convey status and taste. On Cloud is the answer to both with high-performance as well as style.
Growth of Online Shopping: Websites such as Mercado Libre, Amazon Mexico, and On’s official website allow Mexican consumers to shop more easily than ever before from authentic On tenis shoes.
How to Select the Perfect On Cloud Shoe in Mexico
For new buyers, the number of models is overwhelming. Here’s a quick guide to picking the best pair:
For Daily Comfort: Opt for On Cloud 5.
For Running in City: Opt for On Cloudswift.
For Gym and Training: Opt for On Cloud X 3.
For Long Distance Running: Opt for On Cloudmonster.
For Competitive Racing: Invest in On Cloudboom Echo.
Mexican online stores and websites commonly offer size guides, which assist in obtaining the ideal fit.
Future of On Cloud in Mexico
In the future, On Cloud will continue to grow even more in Mexico for 2025 and beyond. The company is expected to:
Release more sustainable collections to cooperate with worldwide sustainability objectives.
Improve collaborations with local retailers and sports institutions.
Sponsor flagship running events in Mexico, solidifying its place within the athletic community.
Keep fusing fashion and performance, so Mexican customers receive the best of both.
Conclusion: Why On Cloud Shoes Are the Perfect Fit for Mexico
On Cloud shoes in 2025 are so much more than sneakers— they’re a statement of lifestyle, an innovation in technology, and a fashion alternative. For Mexicans, On tenis shoes provide the comfort required for fast-paced city lifestyles, the performance requested by sports enthusiasts, and the style sought out by fashionistas.
As the Mexican market continues to grow, On Cloud is perfectly positioned to lead the future of premium footwear. Whether you’re running a marathon in Mexico City, hitting the gym in Monterrey, or walking the historic streets of Guadalajara, On Cloud shoes make every step feel like walking on air.













